product packaging.
From product information to loyalty campaigns - here are the most common ways consumer goods brands use ConnectQR on packaging.
Product provenance and storytelling
Link packaging QR codes to ingredient information, farm provenance, sustainability credentials, and production stories.
Loyalty campaigns and promotions
Drive loyalty programme sign-ups and instant-win promotions directly from the moment of purchase.
Product tracking and analytics
Track which SKUs generate the most post-purchase engagement across which markets. Data your retailer will never give you.
Market-specific experiences
The same code delivers different experiences depending on where the consumer is located. EU compliance content. Export market campaigns.
GS1 Digital Link ready
ConnectQR Pro includes GS1 Digital Link support - the standard replacing barcodes at retail POS by 2027.
No app required
Every consumer experience opens directly in the phone browser via native camera scan. No app download, no friction.
Dynamic QR codes
Edit the destination URL any time. Run unlimited campaigns from one code.
Real-time analytics
Every scan tracked instantly. Geographic, device, and time data in one dashboard.
AI-generated designs
Upload your logo and brand colours. AI generates a custom QR design in seconds.
Google, Meta, Canva
Connect Google Analytics, Meta Pixel, and Canva. All paid plans.
A product QR code is a scannable code printed on packaging, labels, or inserts that connects the physical product to digital content - ingredients, provenance, usage guides, or promotions. Dynamic QR codes for product packaging can be updated at any time, so the printed code never goes out of date.
Create the code in ConnectQR, point it at your product page or content, and download it for print - or add it directly to your packaging design through the Canva integration. Because the code is dynamic, you can change the destination later without reprinting a single label.
Yes. Every scan of a QR code for product tracking is recorded - when, where, and on which SKU - so you can see how products are engaging consumers across different markets after they leave the shelf. ConnectQR Pro also supports GS1 Digital Link, the standard replacing retail barcodes.
Yes - generate codes for product labels in your brand's colours, then export them for print or drop them into label designs in Canva. One generator covers everything from single product labels to full packaging ranges, with scan analytics on every code.
Free plan available. No credit card required. Upgrade any time.